The digital age has reshaped how businesses operate, and Kerala is no exception. With a booming tech scene and growing internet penetration, the demand for skilled digital marketers is soaring. But if you’re considering a career in this exciting field, you probably have one burning question: how much can I expect to earn?
This blog post delves into the world of digital marketing salary in Kerala, giving you a clear picture of what you can expect at various experience levels and across different roles. We’ll also explore factors that influence your earning potential and provide tips to maximize your digital marketing salary in Kerala.
Digital Marketer Salary in Kerala: Unveiling the Numbers
Here’s a quick breakdown of the average digital marketing salaries in Kerala based on experience:
Freshers (0-2 years): ₹15,000 – ₹30,000 per month
Mid-Level (3-5 years): ₹35,000 – ₹75,000 per month
Senior Level (5+ years): ₹100,000+ per month
Digital Marketing Salary in Kerala: A Deep Dive
Now, let’s explore specific digital marketing roles and their salary expectations in Kerala:
Digital Marketing Manager: As the captain of the digital marketing ship, managers oversee campaigns, analyze data, and develop strategies. They can expect a salary range of ₹7.5 – ₹12 Lakhs per annum.
SEO Specialist: SEO specialists ensure a company’s website ranks high in search engine results. Their average salary falls between ₹3 – ₹5 Lakhs per annum.
Social Media Manager: Social media managers engage audiences on platforms like Facebook and Instagram. They typically earn ₹3.5 – ₹6 Lakhs per annum.
Content Marketing Specialist: Content marketing specialists craft compelling content to attract and engage customers. Their salary range is ₹3.5 – ₹4.5 Lakhs per annum.
Digital Marketing Executive: Supporting digital marketing managers, executives assist with various tasks. Freshers can expect a starting salary of around ₹15,000 per month.
Location, Location, Location: Impact on Salary
While the above figures provide a general idea, your salary can vary depending on your location in Kerala. Cities like Kochi, Thiruvananthapuram, and Kozhikode offer higher salaries compared to smaller towns due to a higher concentration of digital agencies and larger companies.
Climbing the Digital Marketing Salary Ladder
Here are some key factors that can influence your digital marketing salary in Kerala:
Experience: Unsurprisingly, experience is a major factor. As you gain expertise and a proven track record, your earning potential increases significantly.
Skillset: Having a strong foundation in digital marketing fundamentals is crucial. However, specializing in areas like SEO, PPC (Pay-Per-Click) advertising, or social media marketing can further enhance your value and salary.
Qualifications: Earning certifications from recognized institutions demonstrates your commitment to the field and can give you a competitive edge.
Industry: Salaries can vary depending on the industry you work in. Tech companies and startups might offer slightly higher salaries compared to traditional sectors.
Company Size: Generally, larger companies tend to have bigger budgets and offer more competitive salaries compared to smaller firms.
Optimizing Your Digital Marketing Salary in Kerala
Here are some actionable tips to maximize your earning potential in the Kerala digital marketing landscape:
Continuously Learn: Stay updated with the latest digital marketing trends and technologies. Take online courses, attend workshops, and actively seek knowledge to stay ahead of the curve.
Build a Strong Portfolio: Showcase your skills and experience through a compelling portfolio website or online presence. Highlight successful campaigns you’ve managed and the results you’ve achieved.
Network Effectively: Connect with other digital marketers, attend industry events, and build strong relationships. This can open doors to new opportunities and higher-paying jobs.
Negotiate Confidently: Don’t be afraid to negotiate your salary during the job offer stage. Research fair market value for your skills and experience to ensure you’re getting adequately compensated.
Deliver Results: Focus on demonstrating the value you bring to the table. Consistently deliver excellent results that contribute to the company’s success. This will make you a valuable asset and position you for a raise or promotion.
Beyond the Numbers: The Allure of Digital Marketing
While a good salary is important, a career in digital marketing offers more than just financial rewards. It’s a dynamic field that allows you to be creative, solve problems, and constantly learn new things. You’ll have the opportunity to work on exciting projects, play a key role in shaping brand narratives, and directly impact a company’s success.
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join best AI Powered Digital marketing institute in Calicut, Kerala
Empower Your Future: Dive into the World of Digital Marketing
Are you intrigued by the ever-evolving digital landscape and eager to make a mark in the online world? Look no further than our comprehensive digital marketing course, designed specifically for students like you. Don’t let this opportunity pass you by. Enroll in our digital marketing course today and start your journey towards a fulfilling and rewarding career in the exciting world of digital marketing!
Interior design trends 2021 surely reflect the world’s view on the year. New Year new hope. 2020 was an unexpected roller-coaster ride to most people. With the pandemic, flying restrictions, work from home, and lockdown most of our lives have been turned upside down. People who rarely spend time indoors were forced to live inside their homes. This has bought significant growth in the need for personalized and comforting living spaces.
To reflect upon the New Year hopes Pantone named their shades for the year Illuminating, a zingy yellow, and Ultimate Yellow, a pale grey. This may be a surprise for a few but I think it suites the year perfectly.
If you are interested in Interior designing why not take that up as a career?
Here’s a list of interior design trends of 2021 that is hot in the trending list.
Distant Shores
Reflecting people’s desire of wanting to go out and travel. No wonder why distant shores are trending. The interior features tropical brights, subtle monotones, and soft lemons. It is like bringing a vacation to your home. The interior creates a calm and relaxing living space making it safe and inviting to recharge.
Easy digital prints and tropical florals and leaves are used to brighten up the rooms.
Home office
The recent pandemic has forced people to work from home. Need to create a dedicated home office/work pace has increased drastically. New interior featuring home office has the focal point uses creative ways to bring harmony and separation to your workspace and personal space.
Statement headboards and canopies
Statement headboards and colourful canopies as a focal point add a bold but fun statement to your bedroom. With outlandish colours and designs, statement headboards and canopies started catching the trend after the rise of boutique hotels. It adds a fun and personalized touch to your bedroom and surely people will take a double-take of your room.
House Plants
Adding greenery to your interior design has been a trend for some time now. Lockdown had made it more popular amongst the urban areas. Homeowners who previously didn’t have time in their hands to take care of plants have shifted towards keeping house plants as a hobby.
Luxurious interiors
Elevating normal boring interior living spaces with a splash of luxury. It lifts your mood. Adding a few touches here and there can subtly increase the whole feel of the interior. The ever-growing admiration towards glamorous living sparked the return of luxury to interior designing trends. It has features that evoke the feeling of luxuries such as geometric shapes, luxury velvets, monochrome prints, and cashmere throws give the illusion of luxury.
Calicut University Ba Multimedia syllabus covers all mediums of media like text, audio, video, animation, 2-D and 3D, etc. Calicut University offers Ba Multimedia for students. BA Multimedia is a three-year full-time course spanning 6 semesters with numerous opportunities waiting at the end of it.
Why multimedia as a career?
Multimedia is a widely recognized course with career opportunities in almost all fields of profession. The opportunities and possibilities are endless. You can go into a specialized field such as Journalism, scriptwriting, directing, or cinema making. Countless freelance gigs have a high demand for these skills. Multimedia unlike traditional degrees is ever-evolving and updating and once the base is acquired it is easy to self-update. There are countless openings for both technical and creative fields. The course is focused on the history, content, and effects of various media types. Let’s look at BA multimedia’s syllabus, eligibility, and duration.
| Eligibility: |
10+2 |
| Duration: |
3 Years |
| Type: |
Degree |
| Level: |
Graduation |
Eligibility Criteria (Calicut university Ba Multimedia)
Candidates who have scored an aggregate of 45% marks are eligible to apply. There is a 5% relaxation for socially and educationally backward communities as per government guidelines. Candidates belonging to SC/ST community need only passing marks.
Course duration (Calicut university Ba Multimedia)
The program is for three years and divided into 6 semesters.
BA Multimedia Syllabus
These are the important topics dictated by various colleges and universities.
| Subjects of Study |
| Graphics |
| Desktop publishing |
| Digital art photography |
| Communication & soft skill |
| Project |
| Practical |
| Digital photography Part I |
| Transferring digital photographs |
| Project |
| Practical |
| Fundamentals of web designing & javascript |
| Html basics |
| 2D animation |
| Project |
| Practical |
| Website Design |
| 3D Introduction & Advanced (Modelling & Animation) Part.1 |
| 3D Introduction & Advanced (Modelling & Animation) Part.2 |
| Project |
| Practical |
| Video introduction & advance |
| Digital Editing |
| Sound editing |
| Project |
| Practical |
| Script Writing & Story Board Designing |
| Realistic Concepts Of Animation & Special Effects |
| Director Basics |
| Project |
| Practical |
Career Options
There is a vast sea of opportunities for a Multimedia graduate. Here is a list of some of the popular and unique opportunities.
- Web Designer developer
- Multimedia Designer
- UX Designer
- UI Designer
- Social media Manager
- Search engine optimizer
- Software programmer/developer
- Desktop publishing
- Creative director
- Multimedia Marketing
- Storyboard and Concept Artist
- Character Designer
- Layout and Background Artist
- Animator
- Art Director
- Compositor
- Digital Effects Animator
- Digital Effects Painter
- Modeler
- Pre-Visualization Artist
- Director
- Instructor
- Digital Artist
- Technical Director
- Visual Effects Supervisor
Importance of Multimedia in daily life
Today’s world is heavily dependent on multimedia in daily life. All sectors of the profession use multimedia in daily life directly or indirectly to enhance and advance it. Multimedia includes a computer-controlled combination of animation, text, video, graphics, images, audio, and other forms of media. It represents stores and transmits all information digitally. It includes interactive components such as voice command, text entry, mouse manipulation, touch screen, video capture, or live interaction of the user. In this fast-paced world, multimedia plays a subtle but important role.
Multimedia is used by a vast array of fields and is equally important profession multimedia is integrated into are
School
Schools have gradually started the shift towards digitalization. Multimedia enhances and deepens the virtual study sessions. The need for multimedia in schools is more than ever due to the global pandemic and virtualization of classrooms. To make the mundane task of sitting and staring at a computer screen more interactive as well as simplifying multimedia plays an important role.
Science and technology
Thanks to the creative nature of science and technology had some major advancements. It is used in transferring documents, audio, and video. Medical professionals use image scans of the body to practice complex procedures also, Engineers use multimedia to design and make prototypes.
Advertisement
Advertisement agencies use multimedia to create eye catchy texts, Images, audio, and video for their business, products, and services to attract customers. Innovative use of multimedia is used in the advertisement of products on television, radio, and various social media platforms, for example, attractive advertisement boards that make you look at it and read the contents.
Entertainment
The special effects and animation we all love and adore are all thanks to multimedia. It can make almost any imaginary world or beings come to life. The gaming industry has embraced Multimedia to provide a unique and versatile gaming experience and connect people all around the globe subsequently enhancing the experience.
Business
Businesses use multimedia in daily life in form of presentations, training, marketing, advertising, product demos, networked communication, etc. It assists them to grab customer’s and visitor’s attention and effectively share information. Multimedia is a booming industry with vast opportunities in different fields. Pursuing a degree in multimedia is much more relevant than traditional degree options.
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[i] For more information about Ba Multimedia go to.
