creating a brand logo is step–by–step
Graphic designers are competent in creating logos and can make them. It’s a cursory assessment. Even though a logo is only a graphic design, it has significant marketing and commercial value. Building an effective logo is possible if the graphic designer knows how to accomplish it properly. Here is a step-by-step guide to help graphic designers create a brand logo:
Research and understand the need
It is critical for designers to research and understands the firm, its aims, and its logo design needs. It is essential to research the company’s target audience so that you can design for them.
Find inspiration
Start exploring ideas once you’ve received the basic specifications from the customer and understand what they want in their logo.
Examine the competitors
The brand does not exist in a vacuum, and there are rivals in the market, and the logo assists clients in distinguishing between different brands. When creating a logo for an organization, take inspiration from their competitors’ logos.
Choose the right type
The logo comes in different sizes. Shapes, colors, and variants are available. Because the logo will be the initial thing, people see, ensure you hit the target by selecting the proper type for your company. A logo can be anything from a primary wordmark or letter mark to a complicated graphic. Although there are no hard and fast guidelines for choosing one, you can always explore your logo ideas.
Recognize the psychology
The correct symbol can establish its identity even if a brand does not have a name. There are numerous examples of this (Twitter, Apple, etc.). The human mind responds better to images than text, and Visuals tend to stick with customers longer. Before we read the language in the design, we see the forms. Logos that use unusual, innovative, and one-of-a-kind graphics get more attention from the general population and have become more well-known among the general public.
Be pragmatic
If you want to develop a logo that has a powerful effect, you must continually experiment with different designs. However, when testing, keep in mind the actual use.
Finally, there are no hard and fast rules or sure-fire methods for creating outstanding logo designs. Ultimately, your individuality and creativity will be weighed, and nothing can compensate for a lack of imagination, a new perspective, and a current outlook.
editor December 22nd, 2022
Posted In: career, Drawing studio, Media, Multimedia
Tags: best multimedia college, Designing, multimedia course
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It marks one as a leader who walks faster, pushes ahead, opens doors, but at the same time is mindful of his team, checking their progress and helping them get past barriers.
The description would match the efforts undertaken by young and striking Affan, alumnus of the College, whose designing work earned for his firm – 90 Degree Design Studio – the most promising Interior design firm of the year 2020, at National Architecture & Interior Design Excellence awards 2020.
One remembers him as a brilliant doodle artist and his art work usually covered the walls of the class rooms he attended study lessons.
Of a charming and affable personality, he was recently asked to reveal the secret of his success so early in his career and his immediate retort was a one liner, “My self-belief and my deep passion for what I do, supported by hard work and ambition drives me.’ A simple statement shared by nearly all achievers sums up Affan’s approach to life and commitment.
editor October 21st, 2020
Posted In: Drawing studio, Interior design
Tags: Best Interior Design College in Calicut, Drawing studio
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When it comes to selecting a degree for further studies, it all comes down to what you want to be. And these days, professional courses have an edge over regular courses. Even though there are many branches of studies that you can pursue, a few stand out for the creative bunch. One such course is interior design graduate degree.
But before knowing more about the course, you should know the advantages of pursuing a professional degree. Apart from ensuring a job, a professional degree has the following advantages:
- You develop professional skills through the course.
- With such a course, you get industrial contacts to launch your ideal career.
- Also, a professional course equips you with the knowledge of ‘how’ instead of merely ‘what’.
- Many such courses have an internship in their curriculum. That means you start working before you finish your course.
- By the time you near course completion, you have a fair idea about what you want to specialize in.
Now that you know what a professional degree is about, let us move on to interior design graduate degree.
Interior Design Graduate Degree Means?
It basically means a three- year duration course that covers all aspects of interior designing. At the end of three years, if you successfully complete all the requirements, you earn your degree certificate. Usually, interior design graduate degree course is a stream under B.A(Bachelor of Arts) or B.Sc (Bachelor of Science) program.
The three- year duration covers every topic under the sun, in interior design. An optimum interior design graduate degree program contains course contents spread over three years or six semesters. With university recognition and UGC approval, this course gives you a huge advantage in terms of job and career. Not only is it ideal for creative brains, but it is also a highly inclusive branch of studies. Since interiors have a lot of elements going on, it is imperative to study and be familiar with everything.
What do I study in an Interior design graduate degree program?
For that matter, a typical interior design graduate degree program generally teaches you the following:
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Design Basics
In order to successfully come up with a design, you need to be familiar with design development. Here comes learning about fundamentals of design, or Design Basics. Before you commence with purposeful design, know how it develops to fulfill a purpose. With this, you discover the links between design, nature, lifestyle, functions and objects. Also, you gain understanding about the different elements and principles that a designer follows while designing.
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Artistic Drawing
Here, the aim is to impart the drawing skills that enable you to sketch your designs. Be it an object, a furniture or an interior or even a building, this course trains you to achieve the output. Even though there are many software platforms that make your drawing jobs easy, yet, nothing beats the design aptitude you develop with this skill.
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Technical Drawing
If you want to implement your designs, your team should also be able to understand them quite clearly. And it is the reason why you will learn technical drawing. Through proper drafting, you will convert your designs into measured and scale drawings, with details and descriptions. This thorough explanation will not leave any space for error. With technical drawings, your abstracts will turn into objectives, with accurate description of each element in the interior.
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Construction and Interior Materials
To achieve real-time interior, you need proper materials. If you have observed closely, materials and design go hand- in hand. Not only does a material influence the quality, durability and life of a design, but it also dictates the budget. Even when you feel that a luxurious look is out of your budget’s reach, materials come to your rescue and offer you with practical substitutes. Since materials form the link between design and budget, you need to have a good deal of knowledge about it.
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Software
These days, designers and architects use presentation drawings to show the clients what their designs would look like. With software such as AutoCad, 3DS Max, Photoshop, and V Ray, you can produce realistic images, just like photographs. Not only the designs, but you can actually create real material texture, finish and light effects. Hence, a standard interior design graduate degree program definitely trains you well with these tools.
When you decide to pursue interior design as a career, it is always better to know what you are about to learn. With so many things to look forward to, there are obviously a lot of workshops and seminars time and again. Along with these, you learn the value of inculcating professional etiquette as you grow into a designer. And therefore, pay attention to the institute you will select to learn the art and craft of design.
Anybody can be a good designer- it is simply about getting all your basics just right!
editor March 4th, 2020
Posted In: Drawing studio, Interior Design
Tags: interior design, Interior design Graduate, interior designing
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